Text editing: Noémie Causse
Photography: César Taccari
Project management: Loïc Dindinaud

In summer 2024, our agency was commissioned by JW Marriott Berlin, one of the most prestigious 5-star hotels in the German capital, to enhance its digital presence and appeal to an international, demanding clientele.

Our mission:
- Boost the visibility of the hotel and its dining venues (restaurant, café and bar) through an ambitious content strategy
- Strengthen the hotel's premium image with high-end visual content and immersive storytelling
- Optimize Meta Ads campaigns in sync with the hotel's event calendar

Engagement & Community Management:
- Targeted interactions with followers and personalized responses to comments
- Regular posts and Stories to maintain engagement and promote real-time offers

Results after 3 months of campaign:
- 30% increase in followers for @jwmarriottberlin (reaching 5,500 followers)
- Successful launch of @jwsteakhouseberlin account, surpassing 1,000 followers within months
- Activated community with strengthened engagement rates on Instagram