art direction & photography: César Taccari
graphic design: Mercedes Tregoning
text content: Noémie Causse
project management: Loïc Dindinaud
Mercedes-Platz is a large entertainment venue in downtown Berlin with several event spaces: cinema, bowling, sports hall (Mercedes-Benz-Arena), concert hall, restaurants and shops.
In addition, along the Spree (the river that runs through Berlin) there is the famous East Side Gallery, full of hotels and offices that are also part of a new real estate project.
The outdoor space is dominated by a large square, called Mercedes Square, also intended for all kinds of events.
White Kitchen designed a new Brochure to show this vibrant spot to the Berliners. We were in charge of the art direction as well as the photo shooting and signage design.